Marketers
Grow occupancy faster with ECP's innovative CRM
Hit your occupancy goals with ease using our user-friendly CRM. Adding leads is faster and move-ins are smooth, making your everyday tasks simpler with our all-in-one platform.
The value of CRM
Typical residents are assessed 3-4 times and have their level of care upgraded twice over a 22 month stay.
ECP’s automated assessments help communities have level of care conversations sooner and help level-of-care upgrades make it onto bills immediately.
Raising level of care one month sooner = an extra $90 per resident per month
Gain oversight across all locations with the CRM dashboard
The CRM dashboard presents important data you need in a meaningful way. View key metrics at a glance, including:
- Leads by status
- Lead archived reasons
- Leads by referral channel
- Responsive reports you can drill into
Gain oversight across all locations with the CRM dashboard
The CRM dashboard presents important data you need in a meaningful way. View key metrics at a glance, including:
- Leads by status
- Lead archived reasons
- Leads by referral channel
- Responsive reports you can drill into
Stay on top of communication
ECP CRM includes all of your daily essentials. Organize your schedule by creating tasks, appointments, tours, and home visits. After each encounter, create detailed profile information for every potential resident so you can pick up where you left off without missing a beat. Whether you're a dedicated marketing director or marketing is one of the many roles you have, ECP CRM is simple enough for anyone at any skill level to use.
Stay on top of communication
ECP CRM includes all of your daily essentials. Organize your schedule by creating tasks, appointments, tours, and home visits. After each encounter, create detailed profile information for every potential resident so you can pick up where you left off without missing a beat. Whether you're a dedicated marketing director or marketing is one of the many roles you have, ECP CRM is simple enough for anyone at any skill level to use.
Identify leads that align with your goals
Create lead ratings based on your communities specific criteria to ensure you're welcoming the individuals that fit in best. Set up detailed profiles for each individual while keeping couples as one lead. Identify specific needs by reviewing their qualifications and health history.
Keep leads moving forward to occupancy
Our alerting system makes it easy to stay on top of tasks, even with a busy schedule. Build relationships with referrals and properly prepare for upcoming campaigns to maximize your efforts.
Maximize occupancy and increase revenue
Oversee current availability at each community so you can plan for move-ins faster than ever. ECP CRM's occupancy tools show available rooms, current room rates, and payer types.
Maximize occupancy and increase revenue
Oversee current availability at each community so you can plan for move-ins faster than ever. ECP CRM's occupancy tools show available rooms, current room rates, and payer types.
Utilize campaigns to increase leads
Utilize our advanced assisted living marketing software to schedule targeted marketing campaigns, effectively raising awareness of your community and attracting a higher number of qualified leads. Monitor campaign details to address inquiries such as:
- How did they hear about our community?
- How many leads did we get from this campaign?
- Which campaign was most successful and cost-effective?
Utilize campaigns to increase leads
Utilize our advanced assisted living marketing software to schedule targeted marketing campaigns, effectively raising awareness of your community and attracting a higher number of qualified leads. Monitor campaign details to address inquiries such as:
- How did they hear about our community?
- How many leads did we get from this campaign?
- Which campaign was most successful and cost-effective?
Integrate fully with ECP Clinical
Initiate communication and start to build relationships immediately within ECP CRM. Utilize ECP Clinical Assessments and start creating care plans before leads move into your community. Once they are ready, seamlessly transfer their information into ECP Clinical, reducing redundancy, saving you time, and ensuring their move-in process is simple.
Integrate fully with ECP Clinical
Initiate communication and start to build relationships immediately within ECP CRM. Utilize ECP Clinical Assessments and start creating care plans before leads move into your community. Once they are ready, seamlessly transfer their information into ECP Clinical, reducing redundancy, saving you time, and ensuring their move-in process is simple.
120,000+ users put their trust in ECP
Best-in-class support
- Online knowledge base
- University training videos
- Webinars
